Press Releases

Launch of sales of carbon offset*1 mailing products for recovery assistance

January 12, 2012

Toppan Forms Co., Ltd., an information management solution provider, has begun offering the carbon offset credit J-VER*2 for the three Tohoku prefectures designated as disaster areas by the Ministry of the Environment, to offset the carbon dioxide emitted through the material sourcing and manufacture, printing manufacture, and disposal of envelopes and postcards used for notifications. Carbon offset certification labels that meet the MOE's standards will be provided.
This service is a continuation of the carbon offset model project adopted by the MOE in FY2009. The credit scheme and other details have been reviewed, and Toppan Forms has also become a member of the Disaster Area Recovery Support Association, which is another initiative of the MOE. Utilizing J-VER for emissions in the disaster area allows us to tackle global warming while also supporting recovery in the Tohoku region.

Overview of Services

Sending out notifications is an essential part of running a business. This highly effective service allows us to reduce as much as possible the amount of CO2 emitted during notification tasks, contributing to the prevention of global warming, while also improving the sender's brand image and elevating carbon offset awareness.


The fight against global warming is an ongoing issue which must be undertaken by the entire world. One measure in this fight is carbon offset products, and these must continue to be sold for as long as possible.
Prompted by the enhanced credits created from domestic CO2 reduction projects, and the fact that these credits can contribute to issues close to us and to forest preservation, the MOE has recently been discussing the active use of credits in Japan on the same level as overseas.
After the Great East Japan Earthquake, Toppan Forms was looking for a way to get involved in supporting the disaster area, and decided that the active use of MOE approved disaster region credits would be an effective way of helping with the recovery effort. This was the basis for this project.

Service Features

  • 1. Reduces CO2, a cause of global warming
    The service offsets the CO2 emitted during the material sourcing and manufacture, printing manufacture, and disposal of envelopes and postcards (approx. 23 g for one envelope, and 20 g for one postcard), thereby contributing to the prevention of global warming. Offsets are conducted by shifting to the MOE's amortization account, through Recycle One, a company which is a participant in the "Anshin Provider System."
  • 2. Carbon offsets can be done with little effort
    Since it is not necessary to purchase offset amounts per project, there is no need for large-scale investment or system construction by the adopting party. Carbon offsets can be conducted easily, and the service also leads to improved environmental preservation frameworks and elevated brand image.
  • 3. The service has an MOE standard carbon offset certification label verified by a third party verification organization
    The certification number for Toppan Forms' envelopes and postcards is 4CJ-1100069
    This certification label may only be used on products which have been verified through a rigorous screening process by the carbon offset certification system, to show that carbon offsets are being conducted in accordance with the indices defined by the MOE. The label allows us to demonstrate that our offset products maintain a certain standard of reliability. For more details, please see the website of the Certification Center on Climate Change, Japan.
    Certification Center on Climate Change, Japan

  • *1) Carbon offset
    Understanding the amount of greenhouse gases emitted as a result of one's own actions, and proactively working to lower this amount, is an important environmental effort. However, for emissions that cannot be reduced, purchases of greenhouse gas emission reduction/absorption achieved in other locations can be made as compensation for the emissions one has created. Alternatively, projects to reduce or absorb emissions in other locations can be implemented as compensation.

  • *2) J-VER (Offset Credit Scheme)
    Based on the MOE's "Carbon Offset VER (Verified Emission Reduction) Certification Standards Review Commission, J-VER is a scheme for measuring the amount of emissions reduced or absorbed through autonomous greenhouse gas emission reduction or absorption projects conducted in Japan.
    J-VER can be utilized in carbon offset projects, enabling market distribution and holding monetary value. People who implement J-VER projects are able to sell these credits to generate profit. Therefore, the J-VER scheme is very beneficial to businesses that were previously unable to reduce greenhouse gases due to cost, or local autonomies that own forests which require maintenance, as they are able to reimburse these costs with the revenue created from J-VER sales.

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