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  • TOPPAN FORMS Launches the One Hundred Famous Views of Edo Ukiyo-e Tape as a Tokyo Souvenir A joint development with the Tokyo Metropolitan Government to make ukiyo-e,a Japanese traditional art, more accessible

Press Releases

TOPPAN FORMS Launches the One Hundred Famous Views of Edo Ukiyo-e Tape as a Tokyo Souvenir A joint development with the Tokyo Metropolitan Government to make ukiyo-e
a Japanese traditional art, more accessible

Aug 9, 2019

DigitalHybrid Company TOPPAN FORMS CO., LTD. (hereinafter “TOPPAN FORMS”) is pleased to announce that it is participating in the Tokyo Souvenir Project developed by Tokyo Metropolitan Government, and will launch the Utagawa Hiroshige One Hundred Famous Views of Edo Ukiyo-e Tape ~Best 30 Views~ (hereinafter “This Product”), a ukiyo-e masking tape. It goes on sale at stores in Tokyo on August 19.

This Product reproduces 30 of the treasured pieces from One Hundred Famous Views of Edo, one of ukiyo-e artist Utagawa Hiroshige’s masterpieces, selected by great ukiyo-e craftsmen of the Showa period and commemorated in this masking tape. It allows you to easily experience the traditional Japanese art, ukiyo-e. It is a perfect souvenir for international travelers and those who are going abroad because of its compact size and low price.


In order to encourage many people to experience Japanese culture deeply, TOPPAN FORMS conducts its culture business mainly in the reproduction of cultural properties utilizing digital print technologies. This Product is planned as part of these initiatives.
Please see the following website for details about the TOPPAN FORMS culture business.
URL: https://www.toppan-f.co.jp/culture/


Product Information

■Utagawa Hiroshige One Hundred Famous Views of Edo Ukiyo-e Tape ~Best 30 Views~
  
  • Product Name
    Utagawa Hiroshige One Hundred Famous Views of Edo Ukiyo-e Tape ~Best 30 Views~
  • Release date
    August 19, 2019
  • Product Outline
    From Utagawa Hiroshige One Hundred Famous Views of Edo, the seasonal best 30 views were selected by ukiyo-e artists and printers of the Showa period, and each roll contains 5 sets of the 30 prints. It comes with a booklet including the titles of the 30 Views in Japanese and English. Appealing Japanese paper is used, perforated for easy detachment.
  • Dimensions
    28 mm×6 m (one roll)
  • Suggested retail price
    700 yen (excluding tax)
  • Sold at:
    Museum Shop, Edo-Tokyo Museum (1-4-1 Yokoami, Sumida-ku, Tokyo)
    Museum Shop, Printing Museum, Tokyo(Toppan Koishikawa Building 1-3-3 Suido, Bunkyo-ku, Tokyo)
    Museum Shop, Toyo Bunko (2-28-21 Honkomagome, Bunkyo-ku, Tokyo)
    Museum Shop, Tokyo Metro Museum
    (Under the railway viaduct of Tokyo Metro Tozai Line Kasai Station, 6-3-1, Higashi-kasai, Edogawa-ku, Tokyo)
  • * Locations will expand gradually in the future.

About Tokyo Omiyage

Tokyo Metropolitan Government takes initiatives to publicize the charm of Tokyo attractions in Japan and abroad through logo mark and the slogan, “Tokyo.Tokyo: Old meets New.” As part of these initiatives, it works with private businesses to develop and sell Tokyo Souvenir to international travelers who visit Tokyo using these logo mark. 21 items were selected to be included in this fourth offering from Tokyo Omiyage.
For details, please see the Tokyo Tokyo official website.
URL: https://tokyotokyo.jp/ja/special/omiyage/

  • * “DigitalHybrid” is a registered trademark of TOPPAN FORMS CO., LTD.
Public Relations Department
General Affairs Division
TOPPAN FORMS CO., LTD.
1-7-3 Higashi Shimbashi, Minato-ku, Tokyo 105-8311, JAPAN
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